Control your narrative.
Grow your brand.
Build your personal enterprise.

Most athletes and creators have a moment in the spotlight. But too many get left with nothing to show for it once the buzz fades.

In our office, we’ve got our problem statement hanging on the wall: “Limited longevity and continuity of brand value post peak visibility.” We can’t put it on a billboard. We can’t say it five times fast. But it is exactly what we’re here to fix.

Paper Route Publishing helps high-visibility people turn attention into ownership.

We started as a newsletter company, your voice, your audience, no filters.

Now (after our clients asked for it) we run the whole operation: websites, social strategy, social operation, brand deals, speaking, events, and even help agents get better value for their clients. We did this because we saw the need for sustainable brands.

We also saw and felt something deeper: the identity crisis that hits when your career slows down and the cameras stop rolling. We know the feeling. We know some agencies go quiet after you retire – but maybe it’s not all on them.

Maybe they’re stretched too thin to keep showing up. That’s why we’re supporting them too – so you don’t fall through the cracks.

For creators, athletes and entrepreneurs – we help build not just your next move, but a flexible foundation that lets you explore and decide what comes next.

For Agents – We’re more than a partner, we’re your right hand. From endorsement valuations to brand strategy, we also serve as your personal CRM, keeping every opportunity and relationship within reach.

Because it’s not just about what’s now, it’s about what’s next.

If you’re the talent, we help you act like the CEO. If you’ve got the platform, we help you keep it, grow it, and monetize it, long after the headlines move on.